One question away from your next most powerful step.
iFactor reads your website the way a buyer would, finds the one factor blocking your sales, and asks only what it can’t see. No 47-item to-do list. One diagnosis, one move, then the next.
Free · no card · about 3 minutes · or watch one run first ↓
A Read, start to finish
It reads. It asks. It answers in your numbers.
smallbatchgoods.co
Your headline promises small-batch, handmade. A buyer reads that as care. Then they hunt for a price, and the page never names one — the closest thing is “from $48” in the footer.
How many people find this page in a month?
At 400 visitors, a price a buyer can’t find costs you roughly 6 orders a month. That is the whole gap between this page and the one you wanted.
Buyers rarely ask for a price. They leave and guess it was high.So the move: put the price beside the promise, above the fold. Change nothing else this week.
The words, ready to paste
Every set is $48, shipped. Made in batches of 20, so when a batch is gone it’s gone.
v1 reads what it can defend. The founding cohort — the first 50 accounts — votes on what iFactor learns to read next, and we build the winner. When the seats fill, the vote closes to new members.
How it works
Diagnosis before prescription. Always.
01
It reads your site like a buyer
Every word, the way a stranger with a credit card would — what you promise, how you sound, where a buyer’s question goes unanswered.
02
It names the one factor
Message, delivery, or offer — one lever is blocking, and the rest is noise for now. You get the factor, the evidence, and what to ignore.
03
It asks, then hands you the move
Where it can’t see, it asks — one question at a time, never a form. Each answer sharpens the diagnosis and produces your next move.
Who this is for
iFactor is for you if 3 things are true.
1. You sell with content.
Trust is what people actually buy. And nothing builds trust faster than your content right now. Someone who spends 2 minutes reading your words is closer to buying than someone who saw your ad all week.
2. You sell online.
When you sell online, everything leaves a trail. We can see where visitors stalled and what they skipped. So when something’s broken, we find it fast and we fix it fast. Try doing that with a billboard.
3. You’re willing to run paid ads.
A lot of founders have been burned by ads. They boosted posts, spent the money, and got nothing. But the reality is the ads were never the problem. The message was. Get the message right FIRST. Once strangers are already saying yes, ads are just a volume knob. That’s when scaling gets easy.
If that’s you, start your first Read below.
You’re early. That’s the point.
The first 50 founders don’t just get the tool — they steer it. Every cycle, the cohort votes on what iFactor learns to read next, and we build the winner for your business, not our roadmap. When the seats are gone, the shaping window closes.